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Do You Know How to Measure Your Customer Experience? And No, That Is Not Just a C-Sat Score.
Do You Know How to Measure Your Customer Experience? And No, That Is Not Just a C-Sat Score.

Experience has certainly been getting a lot of buzz over the last couple of years. Amongst just some of its proponents it has been attributed to leading to competitive advantage, customer loyalty and attraction.

And it looks like the domain is only set to grow in business focus: in 2016 we will see...

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Customer ExperienceSarah DeaneMarch 3, 2016Posted on The Huffington Post, 1
Customer Journey: Do’s, Don’ts and Client Insights
Customer Journey: Do’s, Don’ts and Client Insights

Customer Journey Mapping, while having been around for quite some time, has certainly seen an increase in interest in the past few years. There are many great articles and content on what they are and how to do them...

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Customer ExperienceSarah DeaneJanuary 28, 2016Posted on The Business Value Exchange, 1
Are you Using all of your Customer Engagement Opportunities to Maximize your Wins?
Are you Using all of your Customer Engagement Opportunities to Maximize your Wins?

These days, customer engagement has been getting a lot of press. New roles and titles have been born and vast amounts of content has been published, all aimed at informing and encouraging a focused effort on engaging customers with businesses...

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Customer ExperienceSarah DeaneDecember 18, 2015Posted on The Huffington Post, 1
Can Your Team Truly Stand the Test of Time?
Can Your Team Truly Stand the Test of Time?

effectUX is growing, and as such recently I have been spending a lot of time looking for the right Experience Design minded individuals to join the team. Some of you may have read some of my posts around hiring for the skills needed in such a team, but as many of us ...

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User ExperienceSarah DeaneNovember 11, 2015Posted on The Huffington Post, 1
Are You, Your Teams or Leadership Treating Experience and Engagement as Buzzwords?
Are You, Your Teams or Leadership Treating Experience and Engagement as Buzzwords?

There is so much hype around Experience and Engagement today – Customer Experience, User Experience, Employee Experience, Customer Engagement…the list goes on. While seeing the focus on this is absolutely wonderful...

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User Experience, Customer ExperienceSarah DeaneNovember 6, 2015Posted on The Business Value Exchange, 1
Does Your Marketing Strategy Enable Customers to Have an Experience?
Does Your Marketing Strategy Enable Customers to Have an Experience?

If you haven't been in hibernation over the last few years, you ought to be well aware of the incredible changes the world has undergone. How we work, operate, live and even think has been transformed by the power of a constantly connected mobile ...

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User ExperienceSarah DeaneOctober 27, 2015Posted on The Huffington Post, 1
Is Your Customer Service Experience Superficial?
Is Your Customer Service Experience Superficial?

The other day I heard a story about a friend's recent experience with an energy services company. It got me thinking about the impact of a "superficial" or "surface level" customer service experience strategy and how applied experience design thinking could...

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Customer ExperienceSarah DeaneSeptember 18, 2015Posted on The Huffington Post, 1
5 Customer Experience (CX) Teachings ... From the Dentist Chair
5 Customer Experience (CX) Teachings ... From the Dentist Chair

I hadn't been to the dentist in quite some time - lets not dwell on the number of years. I had all those "great" memories - the awful tasting gum number, the sound of the drill, the scraping noise... 

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Customer ExperienceSarah DeaneJuly 15, 2015Posted on The Huffington Post, 1
Breaking the Millennial Code
Breaking the Millennial Code

“They are lazy” but “they are go-getters”; “they are entitled” but “they are always connected”; “they are disloyal” but “they want to do good in the world”. Who really are they? It’s as if we are looking at a medicine commercial on TV: “Drug XYZ may lead to constipation…

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User ExperienceSarah DeaneJune 16, 2015Posted on The Huffington Post, 1
4 Signs Your UX Relationship With the Product Manager May Need Some Work
4 Signs Your UX Relationship With the Product Manager May Need Some Work

There are a lot of articles on the differences and definitions between the UX designer and the UI designer role (I posted one not too long ago myself). However, another topic that has recently came up in conversation with my fellow UX designers, and in a number of articles, was the relationship between ours...

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User ExperienceSarah DeaneMay 19, 2015Posted on The Huffington Post
The World has Changed…No S#!% Sherlock! But, what are you doing about it?
The World has Changed…No S#!% Sherlock! But, what are you doing about it?

I am guilty as charged. I have added content and posts all about how the changes in the world have transformed our lives and the ways in which we operate, albeit with the noble intent of bringing UX Thinking...

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User ExperienceSarah DeaneMay 12, 2015Posted on The Business Value Exchange, 1
User Experience (UX) Trumps SLAs
User Experience (UX) Trumps SLAs

There are numerous articles that talk about the recent changes in the world and what they mean for the workplace; I've written some of them myself. Over and over, the same foundational factors get repeated - we are always on and connected (enabled by mobile and cloud), the frequent debate about the "new" multi-tasking norm, that the data is all out there in the info sphere...

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User ExperienceSarah DeaneApril 24, 2015Posted on The Huffington Post, 1
Workplace Self Hacks
Workplace Self Hacks
User ExperienceSarah DeaneApril 15, 2015Posted on The Huffington Post, 1
UX - Designing for Profit and Happiness in Workplace Experience
UX - Designing for Profit and Happiness in Workplace Experience

At SXSW I spoke about how you could use UX methodology, which has been used in product and application design for years, to design a productive and engaging workplace. In the panel, "The Productive Workplace - UX, Technology and You," I mentioned how ...

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User ExperienceSarah DeaneApril 3, 2015Posted on The Huffington Post, 1
RECAP: SXSW 2015 Interactive – “The Productive Workplace: UX, Technology and You”
User ExperienceSarah DeaneMarch 16, 20151
UI Does Not Equal UX
UI Does Not Equal UX

There is a lot of discussion around UI and UX. Countless times we'll see "UI/UX" written in job postings, mentioned in meetings, etc., as if they are interchangeable, or as if they are one and the same. But what does that even mean? A UX designer ...

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User ExperienceSarah DeaneFebruary 25, 2015Posted on The Huffington Post, 1
UX is Just like Sex: It Sells.
UX is Just like Sex: It Sells.

Since the beginning of time, human's natural draw to things that simply just seem to work has been evident and it is common knowledge that beauty and natural appeal have been used to increase people's desire for objects. The same can be said in today's world ...

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User ExperienceSarah DeaneFebruary 13, 2015Posted on The Huffington Post, 1
The Workplace: Furniture, Fabric and Software Design?!?!
The Workplace: Furniture, Fabric and Software Design?!?!

The workplace is changing. Expectations have changed. The role of real estate teams, IT teams, and HR teams have all changed. Now, they have to work cross-functionally to deliver engaging, productive and enabled workspaces that employees want to use. But why...

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User ExperienceSarah DeaneFebruary 5, 2015Posted on The Huffington Post, 1
Excuse You, Can You Put Your Wearable Away?
Excuse You, Can You Put Your Wearable Away?

As long as we've had society, we've had etiquette. There have always been "ways one should behave" in various situations, whether that is a meeting or a dinner party. Then... along came wearables, something that the etiquette books were not ready for...

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User ExperienceSarah DeaneJanuary 22, 2015Posted on The Huffington Post, 1
The Role of User Experience in a 'Workplace Unplugged'
The Role of User Experience in a 'Workplace Unplugged'

Welcome 2015. I remember when 2015 seemed so far away, yet here it is. Do you remember when you would wake up and you didn't have a phone to check? You would arrive at the office and sit at your desk to work on your daily tasks. Do you remember...

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User ExperienceSarah DeaneJanuary 15, 2015Posted on The Huffington Post, 1
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