Posts tagged Posted on B2C
How to Get More from the Voice of the Customer in 2020

As 2020 rolls around, many organizations are figuring out their Customer Experience (CX) strategy. Even with the elevated buzz around CX in the past few years, many brands still struggle to deliver an experience that brings the desired outcomes such as customer loyalty, satisfaction, and increased bottom line. It is important to really think carefully about your 2020 CX strategy, as no one wants to remain stagnant for another year!

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Sarah DeanePosted on B2C
Watch Out for These 7 Traits to Avoid Fostering Toxic Workplaces

In the last year, I’ve been seeing a lot of articles around toxic workplaces. Guidance on how to know if your workplace is toxic, how you can spot a toxic colleague, or strategies for coping. At effectUX we are lucky to work with data models that enable us to measure across workplace culture, leadership, employee engagement, and wellbeing. This gives us a unique viewpoint into how these areas intersect and the correlations between them. Our latest model, myEMQ, looks at how people think and behave as it relates to performance, impact, and fulfillment.

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5 Lessons From Running a Business

Wow, where did this year go? This one, I swear, went faster than the last! A couple of years back, I started writing about my yearly learnings from starting and running a business. At my company, EffectUX, this year was filled with highs and lows, as is often the way. While there were some disappointments such as a collaboration that we put a lot of effort into that didn’t pan out as we’d hoped, there were lots of highs that we are so grateful for! With 2019 rolling around, here some of my lessons from the past year that I’ll be carrying forward!

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Sarah DeanePosted on B2C, 3
Why Management-Supported, Transparent Communication Enhances Employee Experience

With current U.S. unemployment numbers as low as 1969 rates––3.7%, according to September 2018 data from the Bureau of Labor Statistics––it’s a timely opportunity to evaluate the importance of good management in staff retention. Good management plays an integral role throughout the hiring lifecycle, and in retaining loyal employees. But how exactly does leadership-style affect employee satisfaction? And what’s transparent communication got to do with it?

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Sarah DeanePosted on B2C, 3
How Digital Tools Can Shape Effective Employee Engagement

I recently caught up with Beekeeper’s Corey McCarthy to discuss employee engagement and culture; both topics that continue to be a focus area for businesses across all industries. With the percentage of ‘engaged’ workers in the U.S., (those who are involved in, enthusiastic about and committed to their work and workplace) being reported at 34% by Gallup, there are many tools making their way into the market to help organizations increase this number ..

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Sarah DeanePosted on B2C, 3
3 Traits of Managers Who Empower High Performance and Engagement

Billions upon billions are spent on leadership training and development and studies demonstrate that many companies plan to increase this, with priorities including growing the succession pipeline, retaining high potential employees, and fostering innovation and creative thinking. Even with all of this investment, with the state of the leadership landscape, 77% of organizations are experiencing a leadership gap. Going beyond the typical skills you associate with leadership, in 2017 …

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Sarah DeanePosted on B2C, 3
Why Has Your Customer Experience (CX) Become Stagnant? Here Are 5 Reasons

With second half of the year upon us, many brands are reflecting where they are compared to their 2018 goals, as well as starting the processes for their planning and strategies for 2019. Sure enough, they completed these same processes and planning around the same time last year…and yet, in their latest CX results Forrester “revealed a CX leadership gap”.

We remembered writing about this problem towards the end of 2016 …

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Sarah DeanePosted on B2C, 3
Customer Journeys – Dos, Don’ts, and Other Tips

Customer Journey Mapping, while having been around for quite some time, has certainly seen an increase in interest in the last few years. There are many great articles and content on what they are and how to do them.

The purpose of the Customer Journey Map is to deeply understand what your customer is trying to achieve, how they go about reaching this goal, and how each interaction they have with your company impacts them.

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Sarah DeanePosted on B2C, 3
The Innovative Organization: Environment, Mindset, and Behaviors

“We do innovation” or, “we are innovative”, and numerous other phrases are used time and time again by leaders to explain just how innovate their organizations are. However, sometimes upon further discussion, sadly, you come to find that in reality they may have an Innovation Lab, rooms filled with white boards, lots of sticky notes, and sleep pods, but do not really have an environment, the people, the processes, or infrastructure in place to enable ideas to thrive, be tried, vetted, and brought into fruition strategically - for the benefit of their customers, employees, or the business.

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Enabling the Delivery of Your Customer Support Experience

We were recently working with a company’s support organization helping them to elevate the experience of their face-to-face support services. Throughout the day we covered several topics with the engineers and managers of the support centers. While many components must come together to enable a great support experience, several barriers were discussed that hindered the engineers ability to deliver the desired experience. We thought these served as a nice reminder for

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Sarah DeanePosted on B2C, 3